Social capital, diffusion of innovation and political engagement: views of millennials

Putra, Hafrizal Okta Ade and Taifur, Werry Darta and Games, Donard and Handra, Hefrizal (2022) Social capital, diffusion of innovation and political engagement: views of millennials. International Journal of Sustainable Society, 14 (1): 1. pp. 1-16. ISSN 1756-2546

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The millennial generation holds the power of a nation, and the future of the nation is in their hands. Moreover, phenomena, issues, and dynamics that occur in the millennial generation demographics related to social capital, diffusion of innovation, and political engagement are interesting subjects to discuss. This research was conducted in Padang, capital city of West Sumatra. Besides, the participants were millennials with the age of 19 to 38 years from various educational backgrounds, professions and domiciles. The purpose of this study is to analyse social capital on the diffusion of innovation, and social capital on political engagement. Based on the results of hypothesis testing, social capital positively and significantly contributes on the diffusion of innovation and political engagement.

Item Type: Article
Uncontrolled Keywords: Millennial generation; social capital; diffusion of innovation; political engagement
Subjects: Ilmu Ekonomi > Manajemen
Divisions: Fakultas Ekonomi > Manajemen
Depositing User: Hafrizal O
Date Deposited: 19 Jul 2022 22:09
Last Modified: 14 Sep 2022 04:43

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